Email Marketing
Email Marketing is the most underrated channel however it is one of the secret weapons for many top brands. For every $1 spent, $44.25 is the average return on email marketing investment.
Why choose us? We provide end-to-end services for E-Commerce. You don’t have to run around multiple agencies for different types of projects and tasks. This can be a big advantage in terms of consistency on understanding of the business. We are always equipped with the knowledge of challenges you are facing on technology, marketing and other aspects of the business and we can provide faster resolutions as one part effects the other ones.
" I have had a very good experience with your company and will definitely be using your services again. "
Following is the list of some of the tasks and action items taken up in Email Marketing:
Goal definition and strategy
- Gather information about current customers
- Analyzing purchasing patterns
- Designing suitable campaign based on customers and industry
- Define goals
Email Campaign tool Set-Up
- Set up new app on Shopify or email marketing software (SaaS tools)
- Upload and segment customer email list
- Set email display and signature configuration
- Creation of ‘welcome letter’ for new registrants
- Other configuration like Social Share etc
Content & Frequency
- Audit current marketing materials
- Audit past email marketing activity if any
- Develop calendar of topics to be covered in campaign
- Determine objectives, frequency and basic content
- Create master schedule & coordinate timing for maximum impact
Template Design & Layout
- Select appropriate template and modify structure to compliment your brand identity
- Using elements from your current website and marketing materials, customize the template to create an integrated, visually-cohesive design that truly reflects your business and brand identity
- New Customized Landing Page
- Landing Page URL Tagging
- Create artwork for header utilizing your logo, newsletter title, date and/or issue number
- Create footer to include your contact information
- Integrate links throughout to drive traffic to your website
- Add links to your social media pages
Email Creation
- Design and layout of newsletter within your custom template
- Format content/copy/text provided by client
- Upload and resize images
- Add links to images as necessary
- Subject line design to maximize deliverability and open rate
Email Blasting & Tracking
- Schedule and send
- Access real-time, built-in results tracking and reporting functions
ROI Tracking
- Tracking of increase in total sales driven by email campaign
List Maintenance
- List cleansing (updates, bounces, unsubscribes)
- List building and enrichment (through segmentation and targeting)
- List management (based on specific data)
Analysis, Reporting & Recommendations
- Campaign performance report
- Comparisons and trends
- Recommendations
WE ARE PARTNER OF SHOPIFY, BIGCOMMERCE, PRESTASHOP, LEMONSTAND AND OTHERS.
We have partnered with shopify, bigcommerce, prestashop, magento, opencart, lemonstand and wpengine to bring the best resources to you.
OUR CLIENTS
We have served more than 100 ecommerce clients
A winterized accessories brand for the modern day snowboarder. A brand of timeless quality and creative designs for the core audience as well mainstream audience.
A strong personal brand from Ms. Ani Compton. She creates mesmerizing jewelry which she defines as a link between refined beauty & luxury that is grounding, heals, protects & energizes.
From award winning Phil Midler, they have been selling Kiteboarding and Surfing products and teaching people how to ride, fly, and slash since 2005. They create unique products that help others enjoy the outdoors and everything wet.
